Audience Research
To research what type of opening scene and genre of film that would satisfy our audience, I created a questionnaire on survey monkey and gave the link to 42 people between the ages of 15 to 18 years as this is the age range that we want our target audience to be in. By using websites such as Facebook and Twitter I could recieve quantative data from people which could be very valuable.
1. What is your favourate film genre (apart from comedy cos im definatley not doing that)
2. How would you prefer the opening scene and opening credits in the film to be layed out?
3. Would you prefer if the title of the movie was displayed...
4. What type of opening movie scene would most likely draw you in the movie
5. If there was one main character would you prefer them to be male or female
6. If you could choose what main the main character of a movie was like, what kind of features would you want them to have?
7. If there was something you wanted to write from the last question but none of the options matched your opinion, write it here. If not then leave blank
8. How many MAIN characters would you prefer in a film?
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9. Would you be intrested in starring in my movies opening scene if we needed extra cast? If yes write yes and then your name in the box, if no then just write no
10. Any extra questions i should have written in my questionaire? if no, leave blank
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| This picture shows an example of what one of the questions looked like on survey monkey after all results had been collected. |
By our results we have found that the majority of people enjoy action, thriller and horror films because the results were equally matched. As a team we thought of doing a crime, gangster genre type of film and put in the elements of an action/ thriller film into it. Also, due to the environment that we live in being near the suburbs of South London , it would seem more realistic for this genre of film to take place here.
We found our that the majority of people (54.8%) preferred if the opening credits were being shown throughout the opening scene of a film, so this is what we will try to achieve in the editing process.
78% of people that completed the survey preferred if there was lots of physical action involved so during our opening scene we will try to include some physical action, i.e, a very short fight scene.
The majority of people preferred if the main character would be male, but this could be an anomaly due to the fact that a higher percentage of male participants completed the survey. But the sex of the main character would be decided by the group depending on what type of film it’s going to be.
A vast majority chose for there to be 2 to 3 main characters in the film, so we must take this into account when creating our story.
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| In my survey I was able to put in a few questions such as this one where I could collect qualitative feedback from my peers. This meant the information would have meant people could express their personal opinions however it would have been much harder to analyse. |
So from this we have established that we want…
- An action/Thriller type genre
- The film will be based in
South London as this area is very easily accessible to us and we all live near each other - Opening credits to be shown throughout the opening scene
- The title of the movie will be displayed before the opening scene
- There will be physical contact involved, e.g. a short fight scene
- Main character will be male because a male character is more likely to represent our type of movie
- The main character will be a good guy who is rather daring but knows his limits
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